Premier Models scout rail passengers at Newcastle Central

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Newcastle Central doubled as an audition venue recently as a model agency from London scoured passers by for fashion’s next face.

Premier Model Management were searching for men and women to feature in ad campaigns.

Paul Emberley, communications director at East Coast, said, “With so much talent waiting to be discovered, we are pleased to be partnering with Premier to identify individuals who have a genuine chance of making the grade.

“By using our trains and running scouting events at stations along our route, we’re confident there will be many opportunities to find a great selection of potential stars up and down the UK – many of whom could become household names in the future.”

Laura Taylor, 17, from Bedlington, Northumberland, was among those snapped.

Says Laura, “I am signed with a modelling agency but I haven’t had much work yet. I’ve done charity events but I really enjoyed it.

“I think to be a good model it is your personality that shines through and you have got to be comfortable with yourself because there is nothing worse than being awkward.”

The agency is conducting the search in collaboration with train operator East Coast. Talent scouts will also be visiting other stations including Edinburgh Waverley, York and Leeds.

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